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What is AMP, we explain what Google’s Accelerated Mobile Pages Project is

What is AMP, we explain what Google’s Accelerated Mobile Pages Project is

So, what is AMP?

Google’s Accelerated Mobile Pages or (AMP) project is an open source initiative that aims to improve the performance of web pages on mobile devices- its really as simple as that. AMP pages are designed to be very fast and responsive as possible, optimising them for mobile devices. The AMP project was announced way back in October 2015, and the first AMP pages were made available in Google Search in February 2016.

 

So how exactly does AMP work?

The components of AMP pages are:

-AMP HTML

-AMP JS

-AMP Cache.  

 

What are the benefits of AMP?

 

AMP pages are simply designed to load faster than traditional web pages, and they can also save data usage for users. In addition, AMP pages can sometimes be ranked higher in Google Search results, making them more visible to mobile users.

 

How can I create AMP pages?

 

If you’re a web developer, you can create AMP pages by adding the required tags and properties to your HTML code. You can also use AMP tools and frameworks to simplify the process of creating AMP pages.

If you’re not a web developer, you can use AMP tools to convert your existing web pages into AMP pages. You can also use AMP templates to create new AMP pages from scratch.

 

 

What are the requirements for AMP?

 

To be eligible for inclusion in Google Search, an AMP page must meet certain requirements.

The page must be valid AMP code, and it must be served from an AMP Cache. In addition, the page must be linked to from another AMP page.

 

 

How can I learn more about AMP?

 

You can use the AMP tools and frameworks to create your own AMP pages, or you can use AMP templates to create new AMP pages from scratch. You can also find more information about AMP on the Google Developers website.

In summary

  AMP pages are therefore designed to be lightweight and load quickly on mobile devices. They also include some features that are designed to improve the user experience, such as simplified layouts and easy-to-use controls.

Google has been working on AMP since 2015, and it is now being used by a growing number of businesses.  

Are there any drawbacks to using AMP?

While AMP pages are designed to be ultra fast and user-friendly, there are some drawbacks.

AMP pages may not display all of the content marketing that is available on a website. Additionally, some publishers have complained that AMP pages can be difficult to implement.

 

Despite these drawbacks, AMP pages offer a number of seo advantages.

They can improve the performance of mobile websites, and they can provide a better user experience. Additionally, AMP pages can be used to improve the visibility of a website in Google Search results. For these reasons, AMP is likely to continue to be used by a growing number of businesses.

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