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How to write content marketing that gets your business backlinks


How to write content marketing that gets your business backlinks


How to write content that gets links



As a business owner, or someone that works in marketing, well you’re likely to be always looking for ways to increase organic traffic to your companies website. One of the best ways to do this is by creating well written content marketing that other websites will want to link to.

But how do you create this type of content marketing?



Here are some tips:



– Write RELEVANT and USEFUL content marketing.

This seems, well like a bit of a no-brainer, right?

But it’s important to remember that the goal is to write content marketing that people will really help your customers. Don’t just stuff keywords into your written work, this wont work, and could actually mean that your business incurs a penalty.

Instead make sure the work is well written, the sentences all flow naturally and that you write an article that your customers will find useful.

So what do we mean by useful, well, lets say you sell electric bikes, why not write an article explaining a new bike battery that allows for a increased range?

This written work will interest people who want to buy an electric bike, which is the exact product that you sell.



– Make it really EASY for people to link to your content marketing.

If you want people to link to your content marketing, you need to make it easy for them to do so. Use social sharing buttons, for example.

So somebody might read an article you’ve written, about you 10 best selling electric bikes, they may want to share this on facebook.

So do make it really simple for your shoppers to share your content marketing.


– Create infographics, you often need the help of a web designer for this, yet  if designed right, it can be shared, and this may help your company to build backlinks.

Often shoppers like visual content marketing, and infographics are a great way to deliver complex information in an easy-to-understand format.

Plus, they’re very shareable – which can mean that your business can obtain more backlinks sometimes.


All of these marketing tips have been written by our seo consultants,  and the aim is to help you to create content marketing that will not only be popular with your companies customers, but may also assist you to obtain backlinks from other businesses as well.  

This will help increase organic traffic to your site, and could even lead to higher search engine rankings. So start writing great content marketing today – and watch those links come rolling in!


Building backlinks organically

Building high-quality backlinks is one of the most important things you can do to help improve your businesses organic SEO.



Building quality backlinks is still important because they are an important ranking factors for search engines like Google.

Simply put, the more high-quality backlinks you have pointing to your company website, the higher your site will rank in search engine results pages (SERPs).



There are many different ways to build backlinks to improve your organic seo, but the best way is to do it organically.

This means creating quality content marketing that other website owners will want to link to.

 If you create truly original and useful content marketing people will naturally want to link to it.



Here are some tips for building backlinks organically:


Quality content marketing:

As we mentioned earlier on in this blog post, our seo consultants think  that the best way to get other businesses to link to your company website, is to create high-quality content marketing, which is well written .

So do make sure your content marketing is quality, then other businesses may want to link to you.


– Promote your content marketing

Once you have written some quality content marketing, make sure that you promote it through social media, for example on facebook.

Another way would be to use email marketing.

 The more people who see your content marketing, the more likely someone will be to link to it.


Building links organically can take a large amount of time and also effort, but it is worth it if you do obtain high-quality backlinks.